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Annual Human Rights Report
Via Guardian UK. Photo Courtesy of Al Jazeera “The world changed immeasurably over the course of 2011. Across the Middle East, North Africa, and far beyond, citizens stood up to demand respect for...
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Tweeting for Sweden
You can “like” a Facebook status. You can “retweet” (RT) a Twitter post, because you find it interesting. You “pin” a photo to Pinterest to display your interests. And in Sweden, if you’re lucky, the...
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The Need for Connectivity
Screenshot of an iPhone. They’re different for all of us. We have our morning rituals. Some of us exercise and shower, we have a healthy breakfast or skip breakfast altogether, we head to work, class...
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Speaking at the Social Tools Summit
I’m thrilled to announce I’ll be speaking at the Social Tools Summit in Boston on behalf of FSAstore.com, where I work as a communications and social media strategist! This is my first Social Media...
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How A Passion for Writing Developed
Why I’m Launching This Blog with Writing Tips… I was recently looking through photos in a family album as nostalgia hit, but in the process, I stumbled upon on a particular photo of my writing...
View ArticleWhy Build Your Online Community
Many years ago, I decided to log into Twitter again. My intentions were mostly to explore what the platform was all about. I credit my college internship mentor with urging me to sign up for Twitter in...
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How to Find Your People: Audience Personas
Researching and Developing Audience Personas How do you go about finding your audience? You do this by building out an audience persona. What’s a persona? A persona is a representation of your IDEAL...
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5 Ways to Refocus on Social Media Efforts
We’ve all been there. A new day starts, and we’re ready to work. As we open our laptops, it hits us. “I wonder what my friends have been up to? Let me quickly look at Instagram!” Fast forward to 30...
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